Followers pay attention to posts, but they also want to know that their own posts are valuable. In order to gain trust, companies must monitor their networks consistently and show customers that they are listening.Ħ) Post and respond equally. And that means they want instant answers. Social media is often one of the quickest ways for customers to reach a business.
#MARSHALL FACE2FACE HOW TO#
Find out how to use contests, polls, ads, videos, and photos to maximize the business’ reach.ĥ) Pay constant attention to the profiles. Everyone knows the basics of Twitter and Facebook, but real social media professionals should go a step further. This involves determining how often to post, what kind of material is most effective, what social media channels to focus on, etc.Ĥ) Spend time getting familiar with the networks.
They will feel that the interaction is more personal and valuable.ģ) Establish a plan. Customers need to know that there is an actual person behind the social media posts. Understanding the purpose is a key factor in determining what kind of information to share.Ģ) Use a voice. Some want to communicate with existing customers. Some companies want to reach potential customers. With over 5,000 social media followers, Marshall Face2Face offers some tips for running an effective social media campaign.ġ) Determine the purpose of using social media.
To that end, the franchise has made great use of social media marketing as a way to network not only with its own franchisees and customers but with the world at large. Marshall Face2Face is a franchise that makes a business out of networking companies with each other.
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